Tell us about your company and/or your products.
My name is Robyn Kozlowski and I am the owner of R is for Robo. I am a stationery brand made up of greeting cards, stickers, keychains, and ornaments. My brand is colorful, funny, snarky, and charmingly inappropriate. I draw inspiration from pop culture, current events, and anything else weird that pops into my head. I started my retail business in 2020, began wholesale in 2021 and left my job shortly after to follow my dream of being a small business owner. R is for Robo can be found in nearly 100 stores nationwide.
What’s your role at your company?
Anything and everything! I am the Owner, Marketing Manager, Social Media Manager, Office Manager, Designer, Customer Service, and Product Packager, just to name a few!
Why did you become a GCA member and tell us about your GCA experience so far.
This year I was hired by a fellow greeting card maker to help work her booth at the January America’s Mart Gift Show. She invited me to come to the GCA meet up after the show. I met some wonderful people and learned about the opportunity to do the Noted Village. Joining was a no brainer. I have only been a part of the GCA for a few months but have already learned so much and met even more wonderful people. I love the bi-monthly town hall meetings and have connected with other GCA members who live near me. Even after I graduate from the Noted Village to doing my own booth, I will continue to be a GCA member.
What inspired you to get involved in the greeting card industry?
It’s a funny story… After obsessively planning my wedding for nearly 2 years, I got married in the summer of 2019. I needed a new creative outlet and decided to start an Etsy shop. I unsuccessfully tried some different niches from printable bridal shower games to digital wallpaper. These items were all a bust. Fast forward to pre-pandemic 2020. I was an office manager at the time, and I was cleaning out the supply room when I came across a box of printable blank note cards. I was about to donate them but decided to keep them and test them out on Etsy. I began to see success when I created humorous covid related greeting cards. I had found my calling!
What's something about you (a fun fact) that not many people know?
I used to be a backup dancer for Katy Perry. No, just kidding… can you imagine!?
Is there anything else you’d like to share?
I will be exhibiting in my first trade show this January! I live in Atlanta, so doing the Noted Village at America’s Mart seemed like a great way to begin my trade show journey!
Robyn Kozlowski
R is for Robo
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